Thinkingbox

MANAGING PARTNER
2015-Present | New York, NY

Define and execute company’s current mission and future vision as one of six partners in the business.

Steer cross-functional teams to deliver successful campaigns for clients in the gaming, advertising, and film industries.
Develop and maintain business relationships with a roster of Fortune 500 clients including Verizon, Chobani, Pinterest, Paramount, and Snap.
Implement and steer internal projects such as mentorship programs and DEI initiatives.
Increased overall project profit margin by 12%+ over 3 years as head of production before moving up to executive management.
Successfully integrated 3 outside companies after acquisition process involving vetting, strategy, negotiation, and due diligence.
Audited and onboarded multiple software based tools for the company’s operations including forecasting, resourcing, finance reporting, and project management.
Championed and implemented new departments including the Innovation Lab and Talent Management and Strategy.
Grew the Toronto office staff from 3 to more than 30 people before joining the New York office to lead the business expansion efforts and foster growth of the talent pool.

Wayward

COFOUNDER, BUSINESS LEAD
2013-2019 | Vancouver & Toronto

Designed and produced multiple games on mobile devices (iPhone, Android, Windows) that replicate the console experience.

Fundraised operating budget for entire company.
Devised marketing strategies aimed at raising profile of the flagship game amid a crowded field, resulting in over 125K downloads, and over 1.2K 5-star reviews.
Oversaw most aspects of business related to design, marketing, publishing, legal, contracts, payroll, and negotiations.
Won “Best Indie Game” at Canadian Game Developer Awards.
Won “Best New Game” for Windows Phone awarded by Microsoft.

DIGITAL STRATEGIST
2013-2015 | Vancouver

Led communications planning and execution for all knowledge translation within the OB/GYN department.

Developed multiple websites and interactive content for various awareness-raising campaigns and initiatives.
Crafted an online course to educate other university departments on novel programs.
Planned and executed recruitment of research participants by developing campaigns and content; Managed filming, editing, and promotion of content, and disseminated research findings.
Created and managed programs that saw statistically significant uptick in public and physician knowledge.
Spearheaded research on the effects of social media on women’s health; authored a manuscript in collaboration with researchers.

PRODUCER
2012-2013 | Vancouver

Acted as lead producer on all client projects in various industries such as manufacturing, healthcare, technology, and consumer goods. Clients included: Ledcor, AMEC, Pearson Education, and more.

Managed an internal team to deliver across mediums including print, web, content, animation and branding.
Oversaw 20-30 projects of various scales at any one time.
Developed the company’s systems and processes in collaboration with ownership and accounting team.

PRODUCT OWNER
2012 | Vancouver

Led a team in the planning and development of a technically complex navigation app for running enthusiasts.

Created a multi-year product roadmap outlining the vision and direction of the app over time.
Hired and onboarded design and technical staff including developers, coders, designers, and marketers.
Worked tirelessly to drive product development and growth in a fast-paced, constantly-evolving startup environment.

MASTERS, DIGITAL MEDIA
2011-2012

BA, THEATRE
2006-2010